In Japan, McDonald’s gave away 10,000 MP3 players, fully loaded with 10 free songs. Problem is, many of them were also loaded with a QQPass Trojan virus that captured user info and sent it to hackers as soon as it was plugged into a computer. That’s 10,000 folks who weren’t necessarily lovin’ it.
Earlier this month, Pepsi offered to give away 250 pairs of Yankee Stadium opening day tickets. But when the Pepsi reps showed up in Times Square, instead of the 250 pairs of the promised tickets, they showed up with just 100 sets, and most were for a game in June. As one would expect, this basically led to a mob scene, with angry fans yelling “Pepsi sucks!” and pouring cans of soda out on the street. Now is this the kind of hope they were talking about?
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