Chicago has long held a reputation as the candy capitol of the United States. And, in 1924, the Schutter-Johnson Company launched a unique new chew to the windy city, one that would delight children and dentists alike. Christened as the Bit-O-Honey, it was guaranteed to give a kid’s jaw muscles a workout like no other. (click below to read more)
Bit-O-Honey was comprised of six bite size morsels of thick, honey-flavored taffy, accented with tiny chunks of almond. The six portions were held together into a loose bar shape by two sheets of wax paper, surrounded in a colorful wrapper. The confection was an overnight success, a candy bar that could easily be divided into equal portions for sharing, or for portioning out to be eaten over the course of a day. Party bags of individually wrapped pieces also became a sweet success, particularly at Halloween.
Schutter-Johnson were bought out by Nestlé USA in 1984 and they have kept Bit-O-Honey buzzing as an active brand ever since. The old red and yellow wrapper, decorated with a stylized flower, eventually gave way to a new design, featuring a cartoon bee (a little fellow that looks remarkably like a cousin of the Honey-Nut Cheerios bee.)
Bit-O-Honey remains a favorite alternative as popular confections go – that rare candy that isn’t in the chocolate, mint or fruit flavored categories. If you love the taste of honey, nothing satisfies like a Bit-O-Honey. Your jaw is certain to give out long before the flavor does.
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